SaaS
Atlas Pay
Pricing‑focused funnel for a B2B payments API. Clear docs entry, demo CTA, and schema‑rich FAQs.

Highlights
- LCP1.1s
- Demos+28%
- CLS0.01
Problem
Prospects jumped straight to docs without understanding pricing and compliance tiers.
Goals
- Clarify pricing
- Trust badges
- Short path to demo
Scope delivered
- Pricing table
- FAQ schema
- Docs gateway
- Tracking plan
Outcome
We aligned messaging, kept pages lean, and tuned Core Web Vitals for real‑world devices. Analytics and events shipped on day one so the team could measure impact confidently.
Key wins
- Demo requests +28% post‑pricing revamp
- Hero LCP cut to 1.1s
- Docs gateway reduced misroutes
Tech
- Next.js
- Tailwind
- OpenAPI
- PostHog
- Schema.org
Instrumentation
- GA4 + PostHog with pricing slider events
- Docs gateway click mapping
- CRM handoff via webhook (lead quality tags)
Accessibility & SEO
- Copy‑code buttons with aria‑live
- Table headers/ids for pricing matrices
- Badge icons labeled for screen readers
Want results like these—without the chaos?
Book a 15-minute discovery call. If there’s a fit, your first sprint starts this week.